Huge QR code seen in London street – is this the future?

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I saw this in a street in SOHO in London, a huge QR code hung on a building.

As I took this photo, I overheard some people nearby saying

“So what, you just take a picture of it? That’s wicked.”

Following my tweet about this, Raimo van der Klein (CEO of Augmented Reality leader Layar) tweeted (tongue in cheek)

However, I remain a QR code skeptic – and here is why.

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Huge QR code seen in London street – is this the future?

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London-based Practical Futurist and former IBM Global Managing Partner, Andrew is a popular and sought-after presenter and commentator on issues around digital disruption and emerging technologies. He is a multiple TEDx & International Keynote Speaker. Watch his speaking showreel here, enquire about availability & fees here or listen to his latest Podcast - "The Practical Futurist Podcast" on your favourite app.

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