Neville Hobson and Andrew Grill on Social Business
Recently I spoke with good friend and blogger Neville Hobson.
In this 20 minute interview, first broadcast on FIR, I told Neville why I believe social business is an imperative for organizations today. In my response, I offered a way of defining the term “social business” that focuses on people, behaviours and organization change, rather than purely on social software and networking.
We also talked about how some organizations have embraced social business and can demonstrate measurable benefits. We outlined the primary obstacles preventing more organizations understanding and acting on the ideas behind “social business.”
The interview concludes with my top tips and advice to any organization today – no matter its size or industry – regarding what they need to do to embrace the concepts of being a social business.
You can listen to the episode below.
[mejsaudio src=”https://londoncalling.co/wp-content/uploads/fir-andrewgrillibm.mp3″]
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About Andrew Grill
Futurist Keynote Speaker and former IBM Global Managing Partner, Andrew is a popular and sought-after presenter and commentator on issues around digital disruption and emerging technologies. He is a multiple TEDx & International Keynote Speaker. Watch his speaking showreel here, enquire about availability & fees here or listen to his latest Podcast - "The Practical Futurist Podcast" on your favourite app.
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Neville Hobson and Andrew Grill on Social Business: Recently I spoke with good friend and blogger Neville Hobs… http://t.co/SzuRoiK25w
Neville Hobson and Andrew Grill on Social Business http://t.co/u2yTjdm9lR
London Calling: Neville Hobson and Andrew Grill on Social Business: Recently I spoke with good friend and blog… http://t.co/ch4pAIcU9o
Like this by @Jangles and @AndrewGrill talking culture, people and systems that create value: Social Business http://t.co/ZIa23aTzFb
RT @PaulBromford: Like this by @Jangles and @AndrewGrill talking culture, people and systems that create value: Social Business http://t.co…
Interesting conversation @jangles @AndrewGrill on social business http://t.co/C2dAnmALSn Pl RT
Good interview and good insights Andrew, as usual. Your point about people posing as “social” experts is something which got on my goat at a recent “Social Business” conference where the stage overflowed with people who had little to no social presence. I wrote this post http://www.kinshipdigital.com/_blog/Blog/post/lack-digital-reputation-precedes/#.U0sd8eaSyDo Elephant in the Room: Your lack of digital reputation precedes you.
Neville Hobson and @AndrewGrill on Social Business http://t.co/9XBvmfbBLU #ibm #socbiz
RT @AndrewGrill: Rewind: Neville Hobson and Andrew Grill on Social Business https://t.co/nofcffC2Lr
RT @AndrewGrill: Rewind: Neville Hobson and Andrew Grill on Social Business https://t.co/CPBmFnE9Fd