Using psychometrics to understand the impact of social

26/02/2015 @ 10:00 – 11:00 Europe/London Timezone
Ketchum PR
Ketchum Ltd
35-41 Folgate Street, London E1 6BX
£165 - £185

PR analytics: Ending the Data Deficit of Public Relations.

Join representatives from The UK Government, eBay, Three, Cision, and Salesforce, along with Andrew Grill from IBM.

Andrew will present a keynote on the topic “Using psychometrics to understand the impact of social” including the following themes:

  • The importance of granular customer insight data to drive communications
  • Why organisations must understand the social eminence if their people
  • The importance of responding with relevance in real time
  • The impact of social collaboration between influencers and stakeholders

Read more on the event website.

You can view Andrew's upcoming engagements, watch his presentation showreel, or view previous speaking engagements from this year, 2017, 2016, and 2015.
All of Andrew's engagements since 1999 may be viewed in the speaking archives.