A report in the WSJ that says the "Big 4" audit firms (Deloitte, PWC, EY and KPMG) now generate more revenue from consulting than from their traditional audit services. What does this mean for [...]
I see many companies that are trying to get on the social media bandwagon, so they can say they are “doing social”. I’m not not talking about companies just setting up a Twitter [...]
PARSIPPANY, NJ (Jun 5, 2012) – Ogilvy CommonHealth Worldwide (www.ogilvychww.com), the health behavior experts of Ogilvy & Mather (www.ogilvy.com), today announced that EVP, Senior [...]
I am regularly introduced as a “social media expert” which is on one hand incredibly flattering, but on the other totally incorrect and inappropriate. When introduced as such before I [...]
Practical Futurist Andrew Grill looks back at why clients were struggling to understand the benefits of social media way back in 2009.
Read Andrew Grill's tips on the 4 rules for brands using social media. Published 2009.
I have just had the good fortune to be sent a brilliant white paper from Acision and OgilvyOne, developed as part of their ongoing collaboration in the mobile advertising space. You can download [...]