The idea that you can’t measure the impact of thought leadership is a myth. Here’s what you can do to demonstrate the value of your initiatives.
I watched a fascinating video of Facebook COO Sheryl Sandberg interviewed at Stanford Graduate School of Business View From The Top talk on Thursday, May 25 2018. In the video (the relevant [...]
I used to call myself one until someone I trust pointed out that just as you can’t call **yourself** an influencer, you can’t call yourself a thought leader - that is up to others to bestow on [...]
Watch a masterclass with Australia & New Zealand Banking's Paul Edwards on how to integrate traditional and social media communications
Andrew Grill is focussed on the utilising the power of advocates within organisations. “In your organisation, no matter what size it is, you’re going to have people who are absolute experts on [...]
I came across a brilliant whitepaper by fellow mobile advertising evangelist Alan Moore titled “The glittering allure of the mobile society”. Alan was asked to author the paper by Microsoft and [...]